PR Package for Tech Start-ups

Create visibility. Build trust. Accelerate growth.

As a tech start-up, you have a great product or an innovative technology – but how do you reach investors, media, partners, and customers? That’s where I come in: I’m Thomas Konrad, freelance PR consultant based in Munich. Germany. With over 25 years of experience in tech PR and content marketing, I help start-ups tell their story in a way that generates attention, builds trust, and drives growth. Having led Corporate Communications in two start-ups, I have a proven track record of securing impactful, high-profile media coverage for start-ups, even in early stage and with complex business models and technologies. I help you develop your communication strategy, organize go-to-market, growth, and internationalization, and guide you through capital rounds. Beyond startup media, I bring young companies and their founders into the business and trade press, where you can reach not only investors and talent, but above all, customers.

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My Approach for Start-ups

• Strategic Positioning: Clear messaging, elevator pitch, and a compelling narrative that defines your unique selling proposition (USP).
• Media Relations & PR: Drafting and distributing your first press releases, building a tailored press list, and reaching out personally to key tech and business journalists.
• Content Marketing: Thought leadership articles, case studies, whitepapers, and blog posts that showcase your expertise and generate leads.
• Social Media: LinkedIn strategies, content calendars, and starter campaigns for consistent visibility.
• AI-Ready PR & Content: Communication designed not only for people, but also optimized for AI-driven search systems – including GEO (Generative Engine Optimization), ensuring your start-up is discoverable in AI-generated answers and chatbot responses.

👉 If you want to build reach, win investors, or launch your first major communications campaign, I’m here to help.

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