Tech PR Freelancer*

*May contain traces of artificial intelligence

Driving Growth for B2B Companies and Startups in the DACH Region for Over 20 Years

Thomas Konrad is a seasoned public relations and content marketing expert with 25 years of professional experience. He supported a wide range of technology vendors and digital players —from start-ups to large corporations, in both agency and in-house roles.

With his scientific background, he applies a highly analytical approach to develop efficient communication strategies. Thomas is a hands-on media relations professional, content creator, and digital marketer, focusing primarily on B2B segments.

A German native, he has an in-depth understanding of the specifics of the markets and media landscape in the DACH region.

Thomas makes your PR ready for the AI age. He uses the latest AI tools for efficient communications, while maintaining human authenticity. Moreover, he applies strategies to gain visibility in ChatGPT, Gemini, Google AI answers, etc.

He transforms your products, technologies, and business models into compelling stories with strategic messaging, delivered directly to your target audiences – customers, investors, employees, and talents.


References


Thought Leadership — Visibility — Growth

B2B PR and Content that Sells
Proven track record of driving sales via media coverage
SaaS, Deep Tech, Fintech, Infrastructure, Telecommunications, Cloud, etc.

Thought Leadership
Positioning of your C-level managers as sought-after experts in the leading media
as the prominent face and opinionated voice of your company

DACH & International
Supports DACH companies in growing their domestic market and conquering global markets – and international providers in doing business in the DACH region.


Strategy — Content — Distribution

Thomas works with you on

> analyzing where you stand
> go-to-market strategies
> AI-ready communications
> positioning and branding
> target audiences
> communication channels
> PR tactics
> content strategies.

He crafts stories that

> help you sell
> make your team proud
> interest top talents
> attract investors
> shape public opinion
> show your thought leadership
> have a measurable impact
> make you stand out from the crowd.

and transports your message via

> AI-optimized content
> news releases
> press articles / advertorials
> blog and social media posts
> video, webinar, podcast
> newsletter
> landing pages
> case studies and whitepapers.


Published in


Hallo D-A-CH, Hello World

Thomas has an impressive international media presence, with publications in DACH titles like FAZ, Wiwo, Tagesschau, NZZ, Handelszeitung, Die Presse, and Der Standard—and global outlets like The Washington Post, CNN, WIRED, Le Monde, La Stampa, and Financial Times.

Based in Munich, he operates right in the heart of the DACH region, helping you launch or expand your presence in Germany, Austria, Switzerland (plus Liechtenstein and Luxembourg, if desired).

Conversely, he helps DACH-based companies, start-ups, brands, and products conquer global markets. If you aim for the US or any other international stage—Thomas gets it done.

AI-enhanced Communications

Thomas makes your PR and Content ready for the age of AI. He leverages the latest AI tools for KPI-driven analysis, strategic planning, reporting, content creation, and outreach. He uses these technologies responsibly—compliant with GDPR and the AI Act, while safeguarding intellectual property, private data, and confidentiality.

AI even helped him tame his two longtime adversaries—Excel and PowerPoint. He also employs AI to design graphics and produce videos for your campaigns. If you’re looking for a one-stop solution for all your communications needs, you can rely on Thomas and his digital colleagues.

PR is for Precision

Thomas converts your messages into engaging content—such as blog posts, social media updates, press releases, articles, speeches, case studies, and white papers.

He’s an expert in targeting the right people through all channels—earned, owned, paid, and social. He has a proven track record of running content-driven campaigns that support B2B marketing success and bolster lead generation for your sales team.

When collaborating with journalists and influencers to amplify your story, Thomas crafts pitches and press releases that are laser-focused and relevant— quality over quantity.

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